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The first year of spring joint exhibition: casting new advantages of China's textile industry chain collaborative innovation
Release Date:
2015/03/19
As my country's economic development enters the "new normal" of growth shifting, structural adjustment, and power conversion, the pace of my country's textile industry has slowed down, but there is progress in the slow process, which still contains huge market potential and growth momentum. In 2015-the closing year of the "Twelfth Five-Year Plan" and the year of the preparation of the "Thirteenth Five-Year Plan", China
As my country's economic development enters the "new normal" of growth shifting, structural adjustment, and power conversion, the pace of my country's textile industry has slowed down, but there is progress in the slow process, which still contains huge market potential and growth momentum.
In 2015, the closing year of the "Twelfth Five-Year Plan" and the year of the preparation of the "Thirteenth Five-Year Plan", a spring market action in China's textile and garment industry is gaining momentum.
From March 18 to 20, 2015, the 2015 China International Textile Yarn (Spring and Summer) Exhibition, the 2015 China International Textile Fabrics and Accessories (Spring and Summer) Expo, the 2015 China International Clothing and Apparel Exhibition (Spring), and the PH Value China International Knitting (Spring and Summer) Expo in the form of CHIC Exhibition will be jointly held at the National Convention and Exhibition Center (Shanghai).
On this comprehensive platform with the highest level, the most international competitiveness and influence in China's textile and clothing industry, and serving the whole industry chain, China's excellent flour and accessories enterprises, yarn merchants and clothing brands have come together, and international well-known manufacturers, traders and brand merchants have also appeared together. The large area of 222000 square meters shows its elegant demeanour, spreads its brand, expands its marketing and develops cooperatively.
Grasp the New Normal, Steady Growth and Structural Adjustment
As my country's economic development enters the "new normal" of growth shifting, structural adjustment, and power conversion, consumption and investment demand, production organization methods, comparative advantages of factors, market competition patterns, resource and environmental constraints have all shown new stages. Changes.
At present, the upgrading of domestic consumption structure is accelerating, and personalized and diversified elastic demand such as fashion, functionality and ecological security has become a new consumption feature; consumption patterns and channels are constantly changing, and China has become the world's largest online sales market. Online and offline consumption has become the new normal of consumption patterns.
In terms of international competition, the international trade pattern is being adjusted and reconstructed, developed economies are entering the normal state of rational consumption and restarting the process of industrialization, and emerging economies are deeply involved in the adjustment of international industrial layout. In addition, the factors of production and comparative advantage have changed, and the constraints of resources and environment are also increasing.
As a consumer goods industry, the textile industry is closely related to the national macroeconomic development. From last year's point of view, the main economic growth indicators of enterprises above scale have changed from double-digit growth to single-digit growth, from medium-to-high-speed growth to medium-speed growth. Under the internal and external environment, the era of high growth and quantitative expansion has gone. It is urgent to grasp the external situation and internal essential requirements of the new normal of the industry, stabilize growth and adjust the structure.
Recently, Wang Tiankai, president of the China Textile Industry Federation, pointed out in an interview that the pace of my country's textile industry has slowed down, but there is progress in the slow process, and it still contains huge market potential and growth momentum.
For many years, the series of exhibitions of the China Textile Industry Federation have always been the "platform, link and window" to promote the development of the industry ". At present, professional exhibitions are still an important way for domestic and international textile and garment enterprises to open up the market. As a barometer and booster of the development of the industry, the exhibition needs to take precautions and lead innovation.
In 2015, the closing year of the "Twelfth Five-Year Plan", the spring joint exhibition is presented on an unprecedented scale and in a collective form at the beginning of the year, which is really exciting.
Joint exhibition, gather upstream and downstream
In the past 30 years, the voice of China's textile industry in the world has been increasingly strengthened. Our strength first comes from the construction of a complete industrial chain and effective industrial supporting facilities. Today, the "Spring Joint Exhibition" held in the same place for the first time is a comprehensive appearance of China's strength from upstream to downstream.
At the same time, this is also a major measure for China Textile Federation to adjust its thinking and exhibition mode, to create an important platform for the exhibition with market-oriented operation, to highlight the advantages of the Federation in the upstream and downstream of the industrial chain, and to give full play to the cooperative combat role of the "joint fleet.
Yarn, fabric, knitting and clothing, which covers the entire value chain of the textile industry, will bring greater business opportunities to exhibitors at home and abroad participating in the four exhibitions. At the same time, it will also attract more buyers and professional audiences to participate in it, so as to facilitate more effective and fast docking. The "Spring Joint Exhibition" will continue to play three major roles: the role of a trade platform for the industry exhibition economy, the role of a link to expand the transnational allocation of industrial resources, and the role of a window to promote industrial innovative thinking and enterprising.
The collection in space forms the centripetal force and linkage trend of the industry, which will give full play to the agglomeration effect and produce a different "chemical reaction" between upstream and downstream, international and domestic ". In the spring joint exhibition, on this comprehensive platform with the highest level of the whole industry, the most international competitiveness and influence, and serving the whole industry chain, the vision of transformation and upgrading of China's textile industry and the action of improving quality and efficiency will also be truly reflected, and will be magnified, disseminated and used for reference.
Deep service, innovation-driven industry
Under the current situation, strengthening innovation drive is the fundamental way for the textile industry to effectively meet the requirements of domestic demand upgrading, break the constraints of production factors and resources and environment, and enhance international competitiveness. It is an inevitable requirement for the industry to adapt and guide the development of the new normal. For the spring joint exhibition, the important role also lies in this.
The series of exhibitions has always been an important display platform for new technologies and new trends in the textile industry, as well as an important trade platform for rapidly advancing new products and technologies to the market.
The textile yarn exhibition will introduce well-known enterprises at home and abroad to introduce new fibers and yarns that are of general concern to the industry. The textile accessories exhibition will display various new products developed by domestic and foreign fabric suppliers in the framework of functional use. CHIC Garment Exhibition Gathering High-quality Brands to Show New Business Model.
With the replacement of personalized and diversified quantity expansion, it has increasingly become a new consumer trend feature, and it has become an important part of the textile and garment industry in the new era to better meet the high quality requirements of consumers for clothing products in terms of fashion, functionality, and ecological safety. mission.
Spring joint exhibition, should be changed. Each professional exhibition is carefully divided into uses and categories in the exhibition area, which more professionally displays the innovative advantages of independent brands and high-quality products, and reflects fashion and experience in the overall layout planning of the exhibition area.
The series of fashion trend release activities in the spring joint exhibition not only include the new product release show of overseas clothing brands, but also explain the fashion trend of fibers and fabrics in the form of special release and special area display. Many professional exchange activities have helped textile and garment enterprises to innovate in management and production and operation mode.
At present, emerging markets, including China, are still the main growth drivers of the global textile and garment industry. At the same time, with the new system of international division of labor, the coordinated development of the global textile industry will continue to strengthen. Therefore, the popularity of international exhibitors is increasing, and the spring joint exhibition will become an important platform for Chinese textile and garment enterprises to connect with the international market and deeply participate in the division of labor and cooperation in the international industrial system.
2015 Yarn Expo Spring Yarn Booth is located in Hall 7.2 of the exhibition hall, with an exhibition scale of 10,000 square meters. A total of 248 exhibitors from 15 countries and regions including Bangladesh, India, Indonesia, South Korea and Pakistan participated to show the uniqueness of their yarn products.
The 2015 intertextile Spring/Summer Fabric Exhibition has an exhibition scale of 106,000 square meters and is located in Hall 7, Hall 8 and Hall E. There are more than 2600 Chinese and foreign exhibitors from 24 countries and regions, including nearly 500 overseas exhibitors. Both the scale of the exhibition and the number of exhibitors have doubled compared with the last spring exhibition. The fashion European Pavilion of this exhibition will shine again, and local pavilions and overseas pavilions will once again become the highlight of the exhibition.
The CHIC2015 clothing exhibition covers an area of 106,000 square meters and is located in Hall 5 and Hall 6. It brings together more than 1200 brands from 21 countries. Nine overseas pavilions, including France, Germany, South Korea, Hong Kong, China and Taiwan, came in strong attacks, while the MICAM shanghai from Italy, the South Korea Fashion Show and the PH value Knitting Show even appeared in the form of in-show exhibitions.
Spring joint exhibition in the show industry style, docking business at the same time, more innovative exhibition services, extend the exhibition function. Provide matching services for the differentiated needs of participating brands in different development periods and different categories. Through a comprehensive upgraded service system, pragmatic and effective related activities, and professional and high-quality exhibition partners, it provides exhibitors and professional audiences with a brand-new exhibition atmosphere And experience, to create a platform for product innovation, resource integration, and win-win cooperation, and to grasp new opportunities for adjustment and transformation for industries and enterprises under the new normal.
Source: Xinhua News Agency
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Shandong Cheng Qian Home Textile Co., Ltd
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